20 Years of Content Marketing
YOUR APRIL FRONT LOBBY CONFESSIONAL IS HERE AND IT MIGHT BE THE BEST ONE EVER! Tom Marks walks us through the history of modern day Content Marketing on its 20th…
The Importance of Storytelling in Sales
A NEW FEBRUARY FRONT LOBBY CONFESSIONALS IS HERE! Sales and marketing expert, Tom Marks, explains the importance of storytelling as part of the sales process, how it can increase engagement,…
Tom Marks, Author, Speaker and America’s Sales & Marketing Thought Leader explains how Mil-Gen Z is fast becoming the most powerful buy segment in the U.S. Tom cautions that every…
Tom Marks, author, speaker and thought leader, sets the record straight for content marketers who believe that content marketing drives thought leadership, when, if fact, it’s really the other way…
Tom Marks to Deliver DreamBank Keynote Address
MY FELLOW C-SUITE EXECUTIVES, SALES & MARKETING PROFESSIONALS, THOUGHT LEADERS, PHILOSOPHERS, HISTORIANS AND ETHICISTS… I’m honored to have been selected to open the new DreamBank of Madison with my award-winning…
My Favorite Subject Is…
In this week’s episode of Front Lobby Confessionals, Tom Marks talks about sales research and how it supports his trademarked Critical Insight Selling™ technique that sells your wisdom and industry…
The Seven Rules of Thought Leadership
Want to be a thought leader? Or does your company want to introduce a thought leadership discipline within their organization? Before anything else, you’ll need to know the rules of…
Corporate Ethics Part Two
In Corporate Ethics Part 2 of Front Lobby Confessionals, Tom teaches us about the Greek Notion of Soul, why it’s critical to corporate ethics and trust today, and why you…
Corporate Ethics Part One
Tom Marks, speaker, author and sales and marketing thought leader tells us why corporate ethics and trust today will make or break any company’s sales and marketing efforts over the…
Men Gone Wild And The Forgotten Art Of The Apology
For centuries, men have behaved badly. To fraternity pledges; to rival sports enthusiasts; to servers and flight attendants; to people who don’t share their worldviews; to the homeless; and to…
Icebreaker Sales Lines That Will Melt Your Chances
Sales and Marketing Thought Leader, Thomas R. Marks, discusses icebreaker sales lines in this latest episode of Front Lobby Confessionals. If you’re not using Critical Insight Selling techniques, you must…
I’ll Worry For You
I’m worried. For my clients and my friends. I worry that in less than two years they’re not going to know what the hell hit them. For my friends in…